decor image decor image

Not a day goes by without us using Cloud applications for work or leisure, but not everyone is 100% sure about what the Cloud entails. During its inception in the mid-90s, Time magazine published an issue entitled, The Strange New World of The Internet, and it seems it’s still a novel concept.

The Cloud makes use of segmented networks that anyone can access, on any device, at any location. Each segment uses the concept of virtualisation to configure individual servers and meet the changing needs of the people that use them.


Cloud computing allows users to store and access data over the Internet and is offered through public or private services. You make use of private cloud computing when you use free services, such as storing information on your Google drive or when using a Gmail account. Private Cloud computing allows you to access resources through a secure network. Say for instance you’re a graphic designer; you use Cloud applications when you open your email in the morning, when you use Photoshop and when you share images, videos and other resources through your drive space - all of which may only be visible to you and your team members.

Adapting to the Cloud isn’t a question of if, but when

According to this New York Times article, we are living in the Era of Cloud computing, meaning companies need to get on board and refrain from seeing Cloud computing as an optional alternative to their current application system. Cloud applications are capable of handling much more than any legacy system. A decade ago, engineers figured out that data and software could be used collectively. According to the article mentioned above, “It no longer mattered which servers were running a job; it was just inside this Cloud of machines”.

Without the use of Cloud applications, it would be difficult for Pinterest (with a $1.57 billion net worth in 2017) to upload 60 million photos a day, accomplishing this with just 300 employees. This is one of the capabilities that the Cloud offers. It’s why startups can be digitally disruptive and compete with larger corporations that have been in the business a lot longer. In any industry, larger businesses struggle to be disruptive because the bulk of their investment lies in best practices that would turn obsolete if disturbed. Large corporations also have a significant amount of data stored. Therefore, it’ll take longer to mitigate it all to the Cloud. Small businesses, on the other hand, are more nimble and agile and can adapt to the Cloud quicker. Small businesses use this to their advantage because they want to be disruptive and have no problem with adapting to their environments.

Can companies survive without the Cloud?

Making use of Cloud applications to run your business will improve your efficiencies by digitising processes and advancing your customer service delivery. But what happens when you ignore the call? In 2015, Amazon’s growth and profitability surpassed American giant Wal-Mart’s and what prompted this success? Amazon’s web services. In other words, the Cloud. It makes sense for Amazon, who primarily sells digital goods, to use Cloud servers to improve their infrastructure.  

Why you need access to a Cloud infrastructure that’s application-centric

Nearly all transformation is driven by software upgrades as companies strive to stay ahead of the curve. They don’t want to lose business to more agile companies embracing the Cloud. The key to accelerating software usage is to streamline the process from idea to delivery, in the same way a restaurant would want to improve its meal preparation time and deliver an exceptional meal. The key to achieving this is through the use of application-centric Clouds because they focus on providing self-service access to application environments. With this system in place, team members can access their infrastructure without having to worry about shadow IT or having to purchase software outside of the infrastructure. Many Cloud providers tend to focus on providing basic resources, here at Ignite we offer flexible hosting solutions and charge only for the functionally and data you use.

If you’re ready to discover the world of Cloud computing, then download our guide.

New Call-to-action